Our Story

A creative and innovative business was formed early 2016 in an iMessage group chat by the following young, ambitious CEOs: Pamela Egbe, Olutoyosi Ajayi, and Chioma Okona. The business was originally created to be just a clothing line before it's full potential of being a popular clothing line, YouTube channel and more was realized. The original idea was to make a t-shirt that only appealed to a certain group of people but then we thought, why not let everyone enjoy Sadity? We strive to spread our views and lifestyle to a wide variety of consumers, thanks to our diverse team. Our company, just like our name,  is unique like no other. Please enjoy our apparel, lives, YouTube channel, and journey as well. Sadity out!